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  • Barry R. Freedman, President & CEO Einstein Healthcare Network

    Barry Freedman is President and Chief Executive Officer of Einstein Healthcare Network.

    Freedman leads a network of over 9,000 employees, including a staff of 600 employed physicians, 450 residents and fellows and over 1,200 affiliated physicians. Collectively, they provide comprehensive healthcare services through Einstein Medical Center Philadelphia, internationally recognized MossRehab, Einstein Medical Center Elkins Park, Einstein Medical Center Montgomery, Willowcrest (skilled nursing facility), as well as a number of outpatient and satellite locations.

    Susan Bernini, Chief Operating Officer, Einstein Healthcare Network

    Susan Bernini joined Einstein Healthcare Network in 1970 as a Patient Care Coordinator in the Department of Nursing. Over the last 45 years, she has taken on roles of increasing responsibility within the growing Einstein network, advancing to her current position as Chief Operating Officer of the network. In this role, Bernini has direct oversight for the day-to-day operations of the approximately 1,200-bed healthcare system, which includes Einstein Medical Center Philadelphia, Einstein Medical Center Elkins Park, MossRehab, Einstein Center One and Willowcrest, a sub-acute skilled nursing facility on the Einstein Medical Center Philadelphia campus. Under her leadership, many new clinical programs have been developed, including CT surgery, liver transplant, advanced interventional cardiology, trauma, stroke, bariatric surgery, breast health, and cancer. Bernini also was instrumental in the institution of a quality assurance program, which now serves as a foundation for Einstein’s award-winning quality programs. She also played a crucial role in establishing and managing the Einstein multidisciplinary faculty practice plan and has oversight for the Einstein graduate medical education programs.

    Beth Duffy, Chief Operating Officer, Einstein Medical Center Montgomery

    In 2012, Beth Duffy was named Chief Operating Officer of Einstein Medical Center Montgomery and Einstein Physicians Montgomery. In this role, she leads EMCM’s clinical and administrative leaders in all day-to-day operations as well as the physician practice company that includes multiple primary care practices, as well as several specialty practices and the hospitalist service. The promotion was the latest advance in Duffy’s more-than-30-year career at Einstein. Prior to her current position, she served as Vice President and Director, Activation Planning, collaborating with physicians, leaders and employees to ensure the successful 2012 opening of southeastern Pennsylvania’s first completely new hospital in more than a decade. She oversaw the completion of an estimated 100,000 individual tasks that were part of this $350 million project. Previously, Duffy served in a variety of positions with increasingly more responsibility in Einstein clinical, regulatory and support service operations, including the role of Vice President-Healthcare Services. In 2013, she was named an Emerging Executive of the Year by Philadelphia Business Journal.

    David F. Ertel, Chief Financial Officer

    David Ertel joined Einstein as Chief Financial Officer in 2013. As Einstein’s CFO, Ertel works with senior leadership to direct the network’s financial activities and represent Einstein to rating agencies, government entities and other outside parties. In addition, Ertel directs the network's Information Services and Real Estate activities. Prior to joining Einstein, he served as a Managing Director at Morgan Stanley and Head of their National Health Care Group. In that role, Ertel was responsible for providing investment banking services to healthcare clients across the United States. He has been successfully involved in healthcare finance for over 30 years. Prior to his investment banking career, Ertel served as Budget Director of the N.J. State Department of Human Services for five years, where he managed budget planning and control activities. And, prior to joining Einstein, he served as Vice Chairman, Chair of the Finance Committee and Chair of the Strategic Planning Committee on the Board of Trustees of Princeton HealthCare System.

    Joan Gubernick, Chief Marketing and Communications Officer

    Joan Gubernick is responsible for all aspects of Einstein's marketing and communications efforts.

    This includes brand management, advertising, web/interactive and internal and external communications. She spearheaded the marketing initiative supporting the opening of Einstein Medical Center Montgomery in September 2012.

    Dixieanne James, Vice President, Strategic Planning and Business Development

    Dixieanne James oversees Einstein’s strategic planning and business development functions, focusing on the identification of new growth opportunities at Einstein's facilities and throughout the Philadelphia region.

    She works closely with Einstein’s clinical, research, academic and administrative leadership, providing support for the development and implementation of new programs and services, as well as the assessment of existing ones – all to help ensure Einstein is positioned for success in this new era of healthcare reform and accountable care.

    Maureen Jordan, Vice President, Healthcare Services

    Maureen Jordan holds the position of Vice President, Healthcare Services at Einstein Medical Center Philadelphia. Her areas of responsibility include Radiology, the Women’s Center, Patient Escort, Laboratory and Pathology Medicine, Organ Disease and Transplantation, OB-GYN and Pediatrics, Pharmacy Services, Respiratory Care and Pulmonary Diagnostics, Urology, Sterile Processing, Radiation Safety, and Regulatory Agencies. After joining Einstein in 1996, Jordan was named Manager and then, Director of Respiratory Care and Pulmonary Diagnostics for Einstein Medical Center Philadelphia in 1998 and 2000 respectively. She was promoted to Assistant Vice President in 2010, serving as the leader for a number of both clinical and non-clinical Einstein areas. More recently, Jordan has served as the leader for the Einstein G.P.S. Standards of Behavior Committee. In that role, she ensured the network-wide involvement of over 150 front-line employees across the entire Einstein continuum who came together to identify the specific behaviors that, when adopted, will ensure that employees are living up to Einstein’s Code of Conduct in all dealings with patients, their families and one another.

    Lynne Kornblatt, Chief Human Resources Officer

    Lynne Kornblatt provides leadership and direction for volunteers, chaplaincy, language, cultural services and other medical staff services.

    In her role, Kornblatt leads human resource strategy and operations, including workforce planning, recruitment, retention strategies, labor and employee relations, occupational health, workers’ compensation and, compensation and benefits. She also oversees organizational and staff development.

    Ruth Lefton, Chief Operating Officer, MossRehab, Einstein Medical Center Elkins Park

    Ruth Lefton joined Einstein Healthcare Network in 1994 and has held positions as Program Director and Assistant Vice President. She is currently the Chief Operating Officer of MossRehab, recognized as one of the top rehabilitative hospitals in the United States and one of the top workplaces in the Greater Philadelphia region, as well as Einstein Medical Center Elkins Park. Lefton also has oversight for Willowcrest, the sub-acute skilled nursing facility on the Einstein Medical Center Philadelphia campus; the Neurology and Orthopedic service lines; and the Victor Center for Prevention of Jewish Genetic Diseases. Prior to coming to Einstein, Lefton spent seven years at Forbes Health System in Pittsburgh, Pa., serving in a variety of administrative roles. She is a leader on physical medicine- and rehabilitation-related policy and healthcare issues at a state and national level. In 2013, Lefton received the American Medical Rehabilitation Providers Association Leadership Excellence Award, which honors an individual who has made significant contributions to physical medicine and rehabilitation.

    Ken Levitan, VP & CIO, Information Services

    Ken Levitan is responsible for developing the enterprise information technology vision and plans, selecting and implementing new technology solutions, and managing and securing IT assets across the enterprise. 

    Cindy A. McGlone, Vice President, Healthcare Services

    Cindy McGlone is Vice President, Healthcare Services. She started her career at Einstein in 1984. Over the last 30-plus years, she has served in a variety of roles of increasing responsibility and complexity. Most recently, she has oversight for the following areas: Care Management including transitions of care and readmission reduction efforts, Patient Access, Health Information Management, Heart and Vascular Service Line, Medical and Radiation Oncology, Medicine, Surgery and Behavioral Health.

    Christopher E. McTiernan, Vice President and Chief Payer Relations Officer

    Chris McTiernan joined Einstein in 2014 as Vice President, Chief Payer Relations Officer. In this role, he works with senior leadership and Finance to guide the network’s payer strategies and develop its capabilities around value-based payment. Prior to joining Einstein, McTiernan served as the Vice President, Provider Contracting and Reimbursement for Independence Blue Cross. In that role, he was accountable for contracting, provider reimbursement, network strategy and value-based payment models for IBC. McTiernan previously worked for Harvard Pilgrim Healthcare, a non-profit managed care organization, and was responsible for financial planning and analysis.

    Joan M. Moyer, Vice President - Financial Planning and Analysis

    Joan Moyer was appointed Vice President, Financial Planning and Analysis, in 2011. Prior to joining Einstein, she worked closely with the network for several years on strategic initiatives, as part of a consultancy with TRG Healthcare. Joan was instrumental in the analysis that led to the building of Einstein Medical Center Montgomery and in securing the financing necessary to construct the facility. She has more than 30 years of healthcare financial management experience. Throughout her career, Joan has assisted a myriad of healthcare clients and academic medical centers, including Einstein, in assessing the financial viability of clinical service line development, business plan development and expansion. Prior to joining TRG Healthcare, Joan served as Vice President of Finance for the MEDIQ Consulting Group. Her experience also includes working as a manager in a large public accounting firm and as an accountant in a community hospital. Joan is a Certified Public Accountant licensed in Pennsylvania.

    Carol Prushan, Vice President and Chief Development Officer

    Carol Prushan is responsible for shaping, leading and implementing Einstein Healthcare Network’s fund-raising strategy and growing revenue from a variety of sectors, including major giving, special events, annual fund, grants and contracts, and government funding. She leads efforts to identify new constituencies and further the culture of philanthropy across the network. Prushan has played a major role in the success of The Einstein Campaign, the largest fund-raising effort in the network’s history, which has a goal of raising $150 million by 2016. Prior to joining Einstein in 2012, she was with the Jewish Federation of Greater Philadelphia for nearly 25 years. Prushan started there in a volunteer capacity, leading a number of major initiatives and serving as a member of the Board of Trustees. In 2003, she joined the Federation’s staff, first as Endowments and Leadership Philanthropy Officer and then as Director of Major Gifts, before assuming the role of Senior Development Officer. Previously, Prushan served as Corporate Relations Manager for The Mann Center for the Performing Arts and worked at Bell Atlantic Network Services, where she was involved in marketing and new business development.

    Penny J. Rezet, Vice President and General Counsel, Office of General Counsel

    Penny Rezet and The Office of the General Counsel are responsible for addressing the Network’s legal, risk management and insurance issues (with the exception of Workers’ Compensation).

    Rezet and The Office of the General Counsel provides prompt and efficient legal representation to all entities in the Network, including Einstein Medical Center Philadelphia, Einstein Medical Center Montgomery, Einstein Medical Center Elkins Park, and MossRehab.

    Hudson "Pete" B. Scattergood, Vice President - Development, Einstein Medical Center Montgomery

    Pete Scattergood has held the position of Vice President, Development, for Einstein Medical Center Montgomery since 2012. He has spent almost his entire career working in the Development field, primarily with organizations in the healthcare industry and higher education. Prior to the opening of Einstein Medical Center Montgomery, he served as Vice President, Development, at Montgomery Hospital Medical Center from 2008 to 2012. Before joining Montgomery Hospital Medical Center, he served as Senior Vice President for College Relations at Ursinus College for 18 years, substantially growing its annual gift program and planning and overseeing a pair of highly successful comprehensive giving campaigns. Pete also served as Vice President for Development and Public Relations at Lankenau Hospital from 1975 to 1988. Prior to joining Lankenau, he was Director of Development at Northwestern Institute in Fort Washington, Pa., and Director of Development at Hahnemann Medical College and Hospital. He began his development career at the University of Pennsylvania.

    Craig J. Sieving, Vice President - Facilities Management

    In 2014, Craig Sieving was promoted to Vice President-Facilities Management for Einstein Medical Center Philadelphia, MossRehab, Einstein Medical Center Elkins Park and other facilities. In his role, Craig has responsibility for Maintenance & Engineering, Construction, Environmental Services, Protective Services, Mailroom & Print Shop, Materials Management, Safety & Emergency Preparedness, Property Management and Food & Nutrition Services. Previously, Sieving served as Network Director, Facilities Management, at Einstein for 10 years. During that time, he oversaw numerous large projects that have enhanced the network’s clinical and service areas. Some of his notable accomplishments include implementing a comprehensive energy reduction plan and leading significant contract negotiations with utility providers that resulted in lower energy use and costs, developing and implementing a network-wide Facilities Quality Management System, and redeveloping, implementing and overseeing the network’s regulatory compliance program for the Utility and Fire Safety systems.

    Steven L. Sivak, MD, Chief Medical Officer, Einstein Physicians Philadelphia

    Dr. Steve Sivak was appointed to the position of Chief Medical Officer in 2014, with oversight for Einstein Physicians Philadelphia, a group of 500 providers offering primary care and advanced specialty care and procedures in the greater Philadelphia region. In his role, he provides physician leadership as Einstein develops a clinically integrated network for the organization and its participation in Noble Health Alliance. Over his more than 30-year career, Dr. Sivak has had a strong interest and expertise in the education of medical students and residents and more recently has broadened his experience in population health management. Prior to joining Einstein in 2001 as the Paul J. Johnson Chairman, Department of Medicine, Dr. Sivak spent nearly seven years as the Program Director, Internal Medicine and Vice Chairman, Department of Medicine for Saint Vincent’s Medical Center in New York. He also worked as the Program Director and Chief of General Internal Medicine at Westchester County Medical Center in Valhalla, N.Y., for more than 12 years. In his current role, Dr. Sivak has worked to enhance the patient experience, quality, productivity and physician engagement.

    Jerry Zuckerman, MD, Chief Quality and Patient Safety Officer

    Jerry Zuckerman, MD, is responsible for all quality improvement and patient safety initiatives, as well as infection prevention and control activities for Einstein Medical Center Philadelphia, Einstein Medical Center Elkins Park, MossRehab, and Einstein Practice Plan (EPP), and Einstein Community Health Associates (ECHA).